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2026 Data and AI Salary Survey

  • 04/03/2026
  • Joseph Evason

Our survey

As organisations continue navigating digital transformation, the role of data remains pivotal but the landscape has shifted. While demand for data-driven decision-making remains strong, companies are now grappling with the practical realities of capability, resource constraints, and how to unlock value from data without overspend.

Our research, spanning insights from over 1,500 professionals and 80 employers, reveals a market that’s strategic, strained, and on the cusp of evolution. This report aims to provide a comprehensive analysis of the current status of the data market, shedding light on the trends, hiring landscape and salary packages across the key data areas.

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About us

Founded in 2013 by Managing Director, Richard Harrison, Xpertise Recruitment are an award-winning Technology, Data and Transformation Recruitment Partner with three offices down the spine of the UK, Derby, Manchester and London.

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Equality, diversity & inclusion

We’re on a mission to bring together industries and organisations to drive greater inclusion and diversity in technology roles.

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We are human

We have real conversations. We are not robots. We are real people helping real people achieve their ambitions and fulfil individual and business potential.

Julian Harrison

Executive Director - Global Technology, Data & Transformation, Directors

Joseph Evason

Data Recruitment Specialist, Manchester

Bilal Ahmed

Software Engineering Recruitment Consultant, Midlands

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